Softly

Soflty welcomes two iconic brands, Martha's & Lux Pure Soap Flakes to the family with a fresh new look, but the same trusted formulas you know and love.

Softly, a soft and gentle delicates & wool wash couldn’t be more aptly named.  From precious cashmere & silks to baby’s blankets, it conjures up memories of cuddles and special occasions.

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Please click on the stockist of your choice below:


Available at:

Coles
Woolworths
IGA
Foodland
Drakes
Foodworks

Please note not all products are available at all stores – please check your local stockist for specific availability.

Softly

Softly
Love your Clothes

Softly Delicates Original 1.25L

Softly Delicates
Original

1.25L

Softly Wool Wash Eucalyptus  1.25L

Softly Wool Wash
Eucalyptus

1.25L

Softly Pure Soap Flakes Gently Fragrant  700g

Softly Pure Soap Flakes
Gently Fragrant

700g